Innerwest has worked for almost a decade with the Nevada Division of Insurance to conduct public education campaigns about the dangers of fraudulent insurance. Each year a different industry segment is selected, and this year’s topic was annuities.

Research indicated a growing number of fraudulent annuities sales representatives, and Innerwest created this multi-platform campaign to warn people of fraudulent annuities and drive people to www.nvinsurancealert.com to check up on their brokers. The campaign included both :15 television spots and outdoor applications.